Location: Place de Paris
“To be rooted is perhaps the most important and least recognized need of the human soul.” Simone Weil (1942)
Flags are a nation’s “brand mark” and as such, in history as well as in current times, they have been and can be misused or become subject of positive or negative reinterpretation. They can convey a political statement, glorify a colonial past or become the symbol of freedom and individuality.
By changing all 193 Flags of the UN Member states into the national colours of Luxembourg and recreating a new red white and blue global flag, Brothers and Sisters explores the questions of identity, homeland, culture, origin and territorialisation.
What is our individual identity and what does the symbol of a flag mean in a world where more and more people are chronically mobile and routinely displaced, inventing homes and homelands in the absence of territorial national bases? Don’t we all have similar roots, regardless where we were born?
And finally, aren’t we all brothers and sisters?
MONOGRAM is a boutique design company based in Luxembourg. Our work spans almost three decades of experience in graphics and identity, publications, packaging, exhibition and signage design for a wide range of clients in the private and public sector. The quality of our work is shaped by our passion for thoughtful design and our personal commitment to each of our projects.
